Forumbeiträge

sanzida aktar
06. Juli 2022
In Willkommen im Forum
Content curation should play an important role in your content marketing strategy. Social media platforms provide powerful stages for community building, using your brand voice as a draw. A big part of that drawdown is seeing the great content you share. Many companies use their various earned, owned, and paid marketing channels to simply share links to their website content assets and blog posts - without regard to quality, relevance, or why. they share them. This can be a major drag on members of the remove background from image public. Data from Argyle Social indicates that posts linked to third-party sites generate 33% more clicks than posts linked to owned sites. The same study found that overall, companies that post third-party content 75% of the time or more generate three times as many clicks per post on average. Argyle's study finds that the companies that drive the most traffic to their sites through social media include links to themselves in only 40% of their posts. Advertising Continue reading below Even if only 25% of your social posts are organized, and even if you're involved with relatively few social platforms, it can still drive a high volume of organized posts . Once you've invested in finding the best content in your feeds and determined that something someone else is posting might be of interest to your audience, why would you limit its use to a handful of social posts at all? maximum? Scalability and efficiency through reuse is the way to go here. Social media is, after all, only part of a savvy marketing strategy. As a marketer, you want to advance your strategy and truly use curated content to impact results, and to do that you need to work with a multi-channel distribution strategy for your curated content. What are the best ways to use curated content to build community, trust, and brand awareness while driving relevant traffic to your website? Here are a few. Advertising Continue reading below Post roundups of other people's content to your blog .
0
0
5
sanzida aktar
06. Juli 2022
In Willkommen im Forum
Subscribe: Apple Podcast | Google Podcasts | Spotify This Marketing Nerds episode was sponsored by SpyFu. On this week's sponsored episode of Marketing Nerds, I'm joined by Mike Roberts, founder and CEO of SpyFu, a popular keyword research tool. We talk a bit about where the concept of SpyFu came from, how it evolved, and some of the unique ways you can use the information from the tool to improve your marketing efforts. sf-do screens Here are some transcribed excerpts from our discussion, but be sure to listen to the podcast to hear it all: What is SpyFu? You can go to SpyFu and type in any website and see all the keywords they have ever bought from Google. You can see all of remove background from image their organic keywords and how they've changed over the past 10 years. You can identify any type of Google algorithm change and how it affected a website. You can also see how a business launched their AdWords campaign and how they changed their advertising content and keyword groups to achieve the highest conversion rates. Ultimately, the goal is to spy on your competitors and find out their secrets. A lot of times we focus on like, "Well, this guy is my direct competitor across the street." Or you're at Search Engine Journal, so maybe you're looking for Search Engine Land. Often what you really want to look for are people you look up to. You want to look at the ones that are performing well or growing fast. From your perspective, a competitor that you might not think of would be, like Wordstream or Moz or Quick Sprout, which have very good content marketing campaigns. You can review their content and try to find their best evergreen content and see if you can improve it. Examples of people using SpyFu effectively and usefully? In terms of PPC, there are two fundamental things that are somehow advanced or people should be using. SpyFu is used to spy on your competitors and download their keywords. This is at the heart of our model. Right? Everyone knows SpyFu for this.
0
0
4
 

sanzida aktar

Weitere Optionen